Here’s a video to spell out what the size and scope of the home automation market is, globally and locally across Pakistan. There is a great deal of hype and interest in all things IoT and while existing businesses are trying to re-engineer themselves to fit the profile, startups will have more success in introducing leaner, meaner and faster products that are better aligned to market demand.
While startups might be more successful in product development, the dearth of an investor-friendly market may hinder them more than the market challenges.
Watch this video and share what you think!
