Google Launches Datally in Pakistan

On Thursday, November 30th, 2017, Google launched Datally, its new app in Pakistan as well as the rest of the world. Designed by Alphabet Inc’s Google, Datally was developed to help Android smartphone users remain within the limits of pricey mobile data packages in developing countries.

“Datally lists data consumption by various apps and enables users to shut off data transmissions on the app of their choosing,” said Tania Aidrus, Manager of Google’s Next Billion Users project. It also provides a directory of nearby Wi-Fi networks and enables users to comment on the quality. The offering is the latest from Google’s Next Billion Users division, an internal effort to make internet services more accessible to people in countries where technology infrastructure is not as fast or affordable as in the more developed markets. That’s why the initiative is focusing on basic features like storage management and data usage and Datally takes up a tiny 6MB of space.


Some Datally functionality is available in the settings on Android smartphones, but Google officials expect the specialized app to make it easier to understand those options. Google has been testing Datally in the Philippines since this summer, albeit under a different name. The company says the app has helped people save 30 percent of their data, on an average.

As of today, the app is being released to the rest of the world and is available to any phone running Android 5.0 or higher.

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